"However beautiful the strategy, you should occasionally look at the results." Sir Winston Churchill.
I picked up James Webb Young’s classic – A Technique for Producing Ideas – yesterday. It has been a while since I’ve had the pleasure. For such a short book it is intellectually loaded and when I finished my commute I found a deeper sense of calm and curiosity in the small things happening around me. In truth, the book made me pause and remember that creativity is more or less about making connections. It’s the raw material that feeds this that you need to be in constant search for.